The "Adds Hit" in our title isn't just about adding a song to a playlist. It’s about the addiction to the hit of success. That dopamine spike when a project lands. The problem? You need a bigger hit each time. And when the hit doesn't come? You crush the mouse. Let’s pause here. Describe the sensation.
We wanted to write about Pressure . But pressure isn't abstract. Pressure is a very specific, very heavy hand pressing down on a very small device.
And no executive suite is worth the fracture in your own hand.